5 Effective Hacks on How to Motivate Employees to Read Your Corporate News

With tons of tasks to accomplish, workers detest distractions that could waste their valuable work time. Any notification that seems misplaced lands on the recycle bin right away.  As the information manager, your goal to make sure that messages get read by each of your targeted audience. While the intranet collaboration software is the simplest way of spreading info across various departmental units, sending messages that attract reader’s attention is a different thing altogether.

Here is how you can do to create messages that garner a significant number of readerships.

1. Target The Right Audience

Communicating messages to the right group can increase the percentage of people who actually read them. Content relating to the sales team should be sent to the marketing department, those entailing issues regarding insurance and other HR-related issues should be directed to the HR desk and so on. The finance manager has no time reading HR and Sales pieces. Use your collaboration software to classify and target the right audience.

2. Only Post or Send Info Worth Sending

The best way to get employees to utilize the intranet collaboration software to check news related to internal and external organization’s undertakings is by ensuring that every message contains vital information and not just blurbs. Before clicking the send button, ask yourself if it is necessary for your target group to know the info you’re about to let them know.

3. Keep It Short & Purposeful

Messages don’t have to be long to receive the attention they deserve. Through your collaboration software, post texts and internal links in blogs, community sites as well as forums that grabs the audience attention. Go straight to the point and deliver your message. By the time readers feel bored, they’d have gotten the message.

4. Remember the Law of Scarcity

The more you pump in corporate messages to the employees, the more the content loses its special unique touch and feel. Only deliver messages when it is necessary. Let the users utilizing the intranet collaboration software note that notifications from the communications manager are imperative and cannot be pushed aside. Treat the messages as a resource, make them limited to particular periods unless they are urgent.

5. Recognize Your Readers

Let employees know that you actually know who don’t gloss over corporate messages once they are on their desks. Come up with ingenious and inexpensive reward programs such as gold star name tags on an employee’s account on the intranet collaboration platform.

Collaboration software enhances internal interaction and collaboration thus enclosing the ‘distance’ between remote and in-house personnel. It also ensures that all teams are in tune with the organization’s prospective goals and visions.

LS Intranet provides businesses with a robust hi-tech intranet collaboration software that connects all teams seamlessly. Coming with unbeatable flexibility, affordability and usability, our intranet platform guarantees enterprises fast installation, deployment and maintenance process.